A New York-based education startup, LittleBits invented the electronic building block, turning ideas into invention and transforming the way kids learn, so they can grow up to be tomorrow’s change-makers.

littleBits needed a new marketing and eCommerce site with the flexibility to showcase littleBits’ range of invention kits, test marketing promotions and provide their key audiences of parents and educators with distinct content experiences across web platforms.

From Grandparents looking for holiday gifts to librarians stocking up maker-spaces, site content and UX was designed to get people the info they needed in a straightforward way.